Social Media Strategy for Bloggers: 7 Tips to promote your blog

Social media strategy for bloggers

Social Media success

Thousands of blogs are created every day.

With the introduction of web platforms like WordPress, creating a blog has become pretty easy. However, a blog post needs a target audience to survive in the competitive blogging arena.

Are you in search of different ways to promote your blog?

Social networking sites are the trendy tools of online communication today. Maintain harmony with active social media sites to make your blog reach the desk of millions.

Discover different online marketing strategies that can help in gaining a fair share of social media exposure.

Given below are seven effective tips that will help develop a social media strategy for bloggers:

Create accounts on social media sites

Creating accounts on various social media sites is the first tip when it comes to promoting your blog. Facebook, Google+, LinkedIn, Twitter, Digg etc. are some of the commonly used social networking sites. Each of these social networking sites has adopted their own promotional activities. Learn about the different ways to promote your blog before posting on it.

Promote your blog by posting interactive and content-rich articles

Blogs that are optimized for both search engines and readers gain wide applause everywhere. People will read blogs only when they find it interesting. So it is necessary to write content that is fresh, unique and informative.  Like content writing, the usage of keywords is also important. Use of appropriate keywords helps search engines locate the blog and improve its visibility.

Link your posts to social media profiles

If you are an active Facebook user then post your blogs on Facebook. If the number of followers increases day after day then build your own Group page to increase the interaction with your readers. Pasting your blog’s URL on other social networking sites will also increase your blog traffic.

Give a short description of your blog post

Instead of just giving titles, give an enticing description of your blog post.  A research shows that bloggers who write a good description always make readers curious about their posts, thereby forcing the readers to visit their links. It’s used like bait.

Share other bloggers contents

Re-posting or tweeting other people’s content gives enormous opportunity to drive traffic to your blog. The essence of networking is ‘sharing and caring’. Like you take care of your post, you should share other people’s information-rich content in your social circle. By sharing other people’s content you are exposing your wall and profile to the network. It’s like an invitation for readers to reach your website or blog. Those who are satisfied with the content shared on your wall will definitely check your profile.

Don’t try to get followers by force

People read your posts as they like your ideas, the presentation and the versatility in your writing. Never compel people to visit your blog or website. Those who use social networking sites to expand their followers circle are just accumulating non-targeted groups to their network. This is against internet marketing ethics.

Building a reputation online is the best way to add valuable people to your social circle. Readers will flow to your site naturally if you give them what they want. Know what people want and act accordingly.

Add social media share buttons

Make it a habit to insert social media share buttons at the end of your blogs. A social media share button is nothing but a small button that helps readers to share your blogs on their social media profiles. Install share buttons as early as possible and give your blog a big social media exposure.

Those who follow the promotional tips given above will surely reach the winning edge. Blogging and social media when combined properly will not only promote your blog, but also add more value to your reputation online.

About the author:
By Travis Ramsy of, a site that offers current information on charter communications.

6 Responses to Social Media Strategy for Bloggers: 7 Tips to promote your blog

  1. Becca@End of Lease Cleaning Sdyney September 10, 2012 at 4:57 am #

    Social Media is a great way to drive traffic to your blog. It not only helps you get traffic from search engines but also generate good backlinks regularly.

  2. Cristian Balau September 11, 2012 at 7:13 am #

    Thing is, no matter how much some people try they will never have success because at one point they will drop out. The web is filled with blogs that have a couple of entries and then forgotten forever.

    If you really want to be a blogger and you really enjoy it you will eventually find a balance, it all depends on what exactly you want to do, some people want to make some extra cash, some are promoting the business and some just want to be popular.

  3. Jessica Johnson September 18, 2012 at 11:25 am #

    I do like social media but do you think it is wise to share others thoughts on your blog? Thanks for the Post!

  4. Tania Bernoskis September 23, 2012 at 8:34 pm #

    Hello, thank you for sharing this post. These tips are great for promoting your blog, I definitely agree that social networking is a great way, because there are so many people on it, so you can interact and get them to read your blog.

  5. Teofila Bushlend September 29, 2012 at 3:16 pm #

    Hello, this post is extremely informative and useful.
    I agree that you should make sure your content is interesting and unique in order to attract readers, and make sure that it will stand out from everyone else’s blogs.

  6. Lila Taherio October 21, 2012 at 5:53 pm #

    Hello, thank you for sharing this post. I think it is important that you make sure your content is unique and you that way your blog will be more popular. Social media is a great way to increase traffic, especially social networking sites such as Facebook.

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